Wall Street Communications is proud to provide services to the electronic media industry’s most innovative and trusted organizations, from well-established market leaders to fresh new technology businesses to the professional societies responsible for shaping the industry.
Wall Street works with its customers to perform communications audits, create strategy around brand development, and identify and exploit opportunities for new market development.
The Wall Street team works with clients to create both bylined and contributed articles for print and online publications. Built on the client’s expertise, these thought leadership pieces, application notes, white papers, technology tutorials, user/success stories help to increase visibility while enhancing credibility. By writing and submitting industry award submissions and speaking proposals, the agency further bolsters clients’ exposure to key decision-makers within media companies. Offering translation services, Wall Street makes sure that each client’s messaging reaches and engages target audiences worldwide.
Leveraging close relationships with the industry’s analysts and trade press, the Wall Street team pitches and places feature stories, product showcases, and technology overviews in key publications and digital outlets. The agency arranges briefings with analysts and editors and also organizes and facilitates media tours and briefings at trade shows.
Wall Street helps clients to maintain a meaningful presence in the press and on online portals by ensuring the consistent and timely output of smart, tightly written news releases. Showcasing new products and solutions, new sales and partners, and corporate events and announcements, these press releases raise the profile of clients and increase product and brand exposure to their current and prospective customers.
Through email campaigns and newsletters, the Wall Street team supports clients in reaching out to their customers and prospects, reinforcing their product marketing strategy, and extending awareness of their expertise. The agency provides website development, design, copywriting, and maintenance services tailored to each client’s business, goals, and target audience, and it strengthens the impact of each client’s online presence with SEO services.
Wall Street’s creative services include brand and trademark development, the shaping of corporate identity, ad creation, electronic and print brochures, media planning and buying, creation of press and tech analyst presentations, and trade show signage.
Wall Street uses social media to generate buzz, engage a broader audience, and maintain clients’ visibility in a crowded marketplace. The agency’s team sets up and maintains social media accounts, plans and drives social media content, writes and edits blog posts, and provides consultation on optimization of social media programs and campaigns.
Promotion plays a big part in the news business. It demonstrates a station’s leadership position as a source of timely and accurate news. Here Brady Dreasler discusses how Quincy Newspapers is using the Volicon Observer to create interesting promotional videos. view article >
Broadcasters have always checked their networks for performance. There now is a process that enables the testing to include a true QC measurement of the content as it passes through the entire broadcast chain. Adam Schadle of Video Clarity explains how automatic analysis will cut costs, reduce customer churn, and provide a visually appealing product for viewers. view article >